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Product Marketing Manager

Date: 14-May-2022

Location: SLOUGH, GB

Company: Telefonica S.A.

 

It matters to us that Team O2 is as diverse as the communities we serve. 

We’re aware that we need more diversity in our senior leadership roles, so we welcome and encourage people from all backgrounds to apply. 

Whoever you are, O2 has a place for you. 

Come join us.

About the Team:

 

We are the Product Marketing Team.

 

We create the messaging, positioning and content for all of the products within the Business Division. 

 

Our customers are both internal and external and our purpose is to drive greater value for the business by exciting them by really bringing out the benefits of the products and amplifying how they can benefit businesses. 

 

We are not afraid to try new things, creating different types of materials to suit different reader’s needs and to tap into how they like to consume information.  We are passionate about our customers and our products, working with different groups internally and externally to refine what we do in order to make a positive difference.

 

Our purpose is:

 

•To deliver great content and messaging that supports the business goals, to drive greater value into our customer base and acquire new logos

•To create sector and context-specific messages and stories to translate product capabilities into customer outcomes

•To create content and messaging in support of sales enablement for products, categories and portfolios

 

About the Role:

 

The people who read our product marketing content have different roles and different levels of understanding of the products and the technology that supports them.  The role defines how we describe and position the services.  The customer is at the heart of what we do and we try and put ourselves in their shoes by setting out what products mean for them and what benefits they can bring.  We don’t want the audience to have to read through a lot of detail before getting to the good stuff, we want them to be able to quickly find what they need, when they need it.

 

Key Responsibilities:

 

Working with the rest of the Product Marketing team, the role will have responsibility for areas within the following disciplines:

  • Product take to market content: creation for the website and customer-facing collateral (product/portfolio).
  • Sales enablement: Creating internal content for the sales teams, giving them tools such as objection handling points. Also to support with sales briefings and training, regular updates and/or podcasts – really helping our sales and service colleagues to navigate through the multiple product areas;
  • Creating customer outcome based messaging, bringing to life the benefits of our products to customers, making them relevant and really resonate. We want to help our internal colleagues talk to customers and help our external customers to quickly understand which product is right for them.

 

What We Need from You:

 

Qualifications:  

A degree or equivalent in, preferably, marketing or business studies

 

Experience:

Experience within a Product Management or Product Marketing position

 

Skills:

 

Collaboration: You will work with teams across the organisation, including sales, marketing, customer-facing technical teams and with product management. 

Co-ordination: Much of the role is ‘cross functional’ and an ability coordinate multiple inputs and manage project delivery is vital.

Communication: You will frequently have to present new products and write engaging copy, telling the ‘story’ of products and portfolios for our various channels.

Research and analysis: The ability to gain insight into customer needs and experiences.  The analysis of data, surveys and customer interviews will be part of this mix and you need to be acquainted with these techniques.

 

We’ll be sending you emails about the status of your application. To make sure you receive these, please add @O2.com and @telefonica.com to your Safe Senders list.

We’re looking to pay a great compensation package (depending on experience) for this position. We also offer plenty of extras to sweeten the deal, which could include things like bonuses, life assurance cover, health care and lots of flexible benefits.  

Also, every employee has their personal development supported with a LinkedIn learning account; plus other role specific learning available through our award-winning digital learning platform - O2 Campus. 

We also believe a great work-life balance is important, so we’re open to considering flexible working arrangements. Like to know more, feel free to raise it.  

Join us and we’ll encourage you to be bold every day. So take a deep breath, your career is about to go to exciting new places. 

If you have any questions around the role then please email ResourceTUK@o2.com who will be happy to help.